Match Group, Inc. — Ethics Grade C

Match Group, Inc. receives an overall ethics grade of C (52/100) on CancelCo's corporate accountability database. Sector: Social Media. Market cap: Large Cap.

Category scores

• labor: 60
• privacy: 38
• consumer: 42
• environment: 80
• humanRights: 55

Documented incidents (3)

• Addictive design lawsuit (medium, 2024) — A class-action lawsuit alleged that Match Group intentionally designs its apps with slot-machine-like features to foster addiction rather than helping users find relationships.
• Failure to remove predators (high, 2022) — Investigations revealed that the platform failed to adequately vet users or remove known offenders, leading to instances of sexual assault linked to the app.
• Sharing sensitive user data (medium, 2021) — Match Group faced criticism for sharing sensitive user information, including political views and drug use data, with third-party advertising partners.

Documented good deeds

• Enhanced safety features — Introduced 'Are You Sure?' and 'Does This Bother You?' AI tools to detect and discourage harassment in real-time.

Ethical alternatives

• Bumble Inc. — Values user safety and women-first dynamics more explicitly in its core mission.